Wicked Sensual Care formulates lubricants that actually work for real bodies. Since 2012, this California brand has earned multiple AVN awards by combining skincare science with vegan ingredients, olive leaf extract, and formulas free from glycerin and parabens. Their range spans water-based, silicone, and gel options designed for every scenario.
Wicked Sensual Care Quick Facts
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Manufacturer: Wicked Sensual Care
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Location: California, USA
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Founded: 2012
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Specialty: Water-based lubricants, silicone lubricants, anal gels, flavored lubes, sexual enhancers, toy care products
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Materials: Vegan, cruelty-free, PETA certified, paraben-free formulations with olive leaf extract
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Known For: AVN Best Lubricant Manufacturer awards, XBIZ recognition, glycerin-free sensitive formulas, menopause support collection
Why Wicked Sensual Care Stands Out
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Skincare expertise meets sexual wellness: Founded by skincare veteran Carrie Smith, each formula incorporates antioxidant ingredients and protective compounds typically found in high-end skincare rather than generic lubricant fillers.
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Sensitivity-first approach matters: Multiple glycerin-free and paraben-free options mean people with reactive skin actually have choices that don't cause irritation or discomfort during or after use.
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Award recognition isn't marketing hype: AVN and XBIZ industry recognition comes from manufacturers, not customers, validating that other sexual health professionals trust these formulas.
Wicked Sensual Care Product Lines
Aqua Water-Based Lubricant
Aqua delivers the long-lasting glide that most water-based lubes fail to maintain. The olive leaf extract keeps the formula from becoming sticky mid-session, while the glycerin-free Sensitive version works for people prone to yeast infections. It rinses clean with water and works safely with silicone toys, latex, and all other materials.
Ultra Silicone-Based Lubricants
Ultra silicone formulas provide the extended playtime that water-based options can't match. Without additives or heavy fillers, the texture stays velvety throughout extended sessions and water play. Heat and Chill variants add cinnamon warmth or menthol cooling for couples exploring temperature sensations without chemical irritants.
Simply Collection
Simply removes glycerin and propylene glycol entirely for users whose bodies react to these common lubricant ingredients. Simply Aqua won XBIZ Sex Lubricant of the Year, while the Hybrid Jelle received Outstanding Lubricant recognition. These formulas perform without compromise, using stevia sweetening for oral use that actually tastes pleasant.
Jelle Anal Lubricant Range
Jelle's thick, non-drip gel formula stays exactly where applied during anal play without constant reapplication. The addition of aloe provides cushioning comfort while the water-based composition works safely with all toy materials. Explore anal sex toys paired with Jelle Heat or Chill for temperature play that intensifies sensation.
Toy Love Care Products
Toy Love gel lubricant features a jelly-like consistency that doesn't run off toys while enhancing vibration transmission. Paired with Foam n Fresh antibacterial cleaner made from olive leaf, thyme, and lavender extracts, the complete care system keeps toys hygienically clean without alcohol-based harshness or residue buildup.
Wicked Sensual Care Selection Guide
| Product |
Type |
Key Feature |
Best For |
| Aqua |
Water-Based |
Olive leaf extract, stays silky |
Everyday use with any toy material |
| Ultra Silicone |
Silicone-Based |
Long-lasting, water-resistant |
Extended sessions and shower play |
| Simply Aqua |
Water-Based |
Glycerin-free, XBIZ winner |
Sensitive skin and recurring infections |
| Jelle |
Water-Based Gel |
Thick non-drip, aloe-infused |
Anal play with extended comfort |
| Simply Timeless |
Hybrid/Silicone |
Hyaluronic acid, DHEA, sodium squalane |
Perimenopause and menopause vaginal dryness |
| Flavored Range |
Water-Based |
Stevia-sweetened, no aftertaste |
Oral play with diabetic-friendly formulation |
Who Chooses Wicked Sensual Care
People with reactive skin: Those who've experienced irritation from standard lubricants find relief in the glycerin-free and paraben-free formulas. Sensitive skin doesn't mean choosing between comfort and performance—Wicked delivers both without compromise or chemical trade-offs.
Menopausal and perimenopausal individuals: The Simply Timeless collection addresses hormonal changes with hyaluronic acid and DHEA rather than ignoring the issue. These products work as daily vaginal moisturizers, not just lubricants, supporting overall tissue health during significant life transitions.
Wicked Sensual Care Manufacturing Standards
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Vegan and cruelty-free formulation: Every product carries PETA certification, meaning no animal testing, no animal-derived ingredients, and no exploitation throughout the supply chain or manufacturing process.
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Antioxidant olive leaf extract: Rather than relying on artificial preservatives, each formula incorporates this botanical antioxidant that protects skin cells and maintains formula stability naturally.
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Paraben-free chemistry: The absence of parabens eliminates endocrine disruptors, making these formulas safer for vaginal absorption and compatible with sensitive reproductive tissue.
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Glycerin-free options available: Glycerin can feed yeast and bacterial overgrowth, so offering glycerin-free alternatives ensures people prone to infections have validated choices.
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Stevia sweetening instead of sugar alcohols: Flavored formulas use stevia rather than sorbitol or xylitol, eliminating yeast-feeding sugars while avoiding digestive upset from sugar alcohols.
Why Wicked Sensual Care Delivers
Wicked Sensual Care solves the problem most lubricant brands ignore: formulating for real bodies with real sensitivities. Their olive leaf extract technology keeps water-based formulas from turning tacky during extended sessions, while their Simply Timeless collection specifically addresses menopause dryness with ingredients like hyaluronic acid that actually support vaginal tissue. The Simply line won industry awards for removing glycerin without sacrificing glide—a technical achievement standard brands haven't managed. Carrie Smith's skincare background means every formula considers skin barrier health, not just slickness.
Using Wicked Sensual Care
Water-based Aqua and Simply formulas work with all toy materials including silicone, glass, and stainless steel, requiring only water for cleanup. Ultra silicone lubricants demand silicone toy compatibility checks but excel during water play and extended sessions. Apply Jelle's thick consistency around the anal opening rather than inserting it initially. All formulas store in cool darkness, not direct sunlight. Stevia-sweetened flavored options are lickable without aftertaste. Pair with Foam n Fresh antibacterial cleaner afterward for toy maintenance that preserves material integrity.
Explore More
Sexual Wellness Beyond Lubricants
Beyond Wicked Sensual Care lubricants, discover the full collection of sex toys for couples featuring complementary products and alternatives for every preference and sensation level.
Learn More
Explore our guide on getting the most from your purchase for tips on materials, care, and expert advice.
Shop Wicked Sensual Care at Sex-Toy.com.au
Shop the complete Wicked Sensual Care range at Sex-Toy.com.au. Water-based lubricants, silicone formulas, anal gels, flavored options, and menopause support products. Australian owned, discreet shipping.