By December last year, OnlyFans had registered more than 90 million users and more than 1 million content creators. In 2019, OnlyFans has less than 20 million users. What’s more amazing is that the annual trading volume (Gmv) of the platform has reached US $2 billion.
OnlyFans took advantage of COVID-19 as it directly stopped many studios producing adult films, but the demand for consumers at home had increased dramatically. This has made people rush to OnlyFans.
Since the studios were not able to provide content they bought directly from the performers.
OnlyFans is Huge but Pornhub is Still a Big Brother
According to the survey, P station has more than 81 million visitors a day, and it will harvest 42 billion praises in 2019. The number of daily active users reached 115 million. What is 115 million? About the population of Canada, Australia, Poland and the Netherlands, all log in to visit Pornhub in one day.
These data are actually related to the P station itself! This will start from the beginning of last year. In order to support the people of all countries to effectively fight the epidemic, Station P took the lead in announcing on Twitter:
“For free to everyone in the world, a premium membership for 1 month!”
Pornhub claims that its social media attributes are getting stronger and stronger
Because in addition to users leaving 11.5 million comments in 2019, more than 70 million messages were even sent between users (Send private messages to people on Pornhub) What kind of purpose is it?).
Pornhub’s certified actors have reached 130,000, which is also a side proof of the growing social culture of Pornhub. Users can watch movies and follow the leading actors in the movies. Pornhub’s per capita visit time is 10 minutes and 28 seconds. Thailand is the slowest country and takes 11 minutes and 21 seconds, while Russia is the fastest country, which takes 8 minutes and 35 seconds.
If you stick to the outdated approach, you’ll never be able to outsmart the person who initially employed this method. Time also plays a role in business, making it even more challenging to overcome.
Create a New Method to Overcome the Old
“Every day, 130 million people visit our website.” Pornhub “bragged” on the official website. Pornhub is a monopolist among pornographic websites. But last year, a competitor that cannot be ignored emerged. It is OnlyFans. OnlyFans took off with the Covid epidemic, because the epidemic directly stopped many studios producing adult films.
The production side of the porn industry has suffered a great blow. But the demand of consumers who are isolated at home has increased sharply, which makes people all flock to OnlyFans. Since the label studio can’t provide content, buy it directly from the performer.
OnlyFans Business Model
Creators set a price for the content they upload, which is between $5 and $50. Fans who subscribe can pay a fee to view it. It can be paid monthly or in installments. With 1,000 solid fans, you won’t worry about your living.
Fans can also interact and chat directly with creators, and directly pay tips to purchase customized content. For example, some people will spend $200 for creators to shoot pornographic clips of specific clothes and specific scenes.
Some adult creators will decide whether to take orders based on their preferences, the difficulty of their needs, and the amount of bids.
OnlyFans charges 20% of the creator’s total income as a commission.
Compared with a label studio with a slightly longer production chain, creators only have the platform as an intermediary. They have become the biggest beneficiaries in the profit chain, and they can get 80% of their income. Currently, more than 100 creators on OnlyFans have achieved annual income of more than $1 million.
Even this month, the rapper Bhad Bhabie, who just turned 18, “showed her face” in OnlyFans, and earned more than $1 million in 6 hours.
Internet Celebrity Economy
But another name for this kind of “creator economy” that emphasizes individuals is “Internet celebrity economy”. Which means that unless the creators themselves bring their own “traffic”, it will be difficult to attract enough fans on OnlyFans.
Most of the current OnlyFans creators still use Twitter, a platform that is more tolerant to adult content, to publish content previews to their OnlyFans channel to attract traffic.
According to a study by Thomas Hollands, the top 10% of creators earn 73% of OnlyFans GMV.
The top creators can earn between 30,000 and 50,000 U.S. dollars a month, while some of the remaining people can earn less than $100.
“If 1% of Kim Kardashian’s Instagram fans subscribe to her OnlyFans, then she can earn $23 million a month.”
Timothy Stokely, the founder of OnlyFans, promotes her platform in this way. Looking back at OnlyFans’ slogan, “let your influence be rewarded”, “influence” is definitely a prerequisite for people to “reward”. Pornhub is data-driven, and OnlyFans is a new species.
In 2016, 33-year-old Timothy Stokely founded OnlyFans.
Prior to this, he had several entrepreneurial experiences and keenly observed the huge market opportunities in the “Creator Economy”. At present, centralized social platforms are still the main way for creators to connect with fans.
The platform deprives creators of most of their income through advertising and algorithms. But on OnlyFans, they can provide more innovative content to a small group of audiences according to their own ideas. They can only upload daily, more human things like the flowers they bought.
As long as Internet celebrities have real fans in their market segments, they can try experimental content on a small group of iron fans instead of pursuing virality for advertising impressions.
In the future, personal IP will surpass the platform and become a new decentralized fan economic model. The rise of TikTok and OnlyFans has already well illustrated this problem.
Sex Toys that Make OnlyFans Excited and Renew
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- Because it’s so convenient to carry.
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The Bottom Line
When interacting with fans on OnlyFans sometimes a small toy can inspire more ripples in the hearts of fans. This is what fans want to see, and this is what you want to enjoy.
The old platform is never replaced by the same model. It is often new things that replace you in ways you never imagined. The world is ever-changing because of its variety. The future must be the era of personal super IP. It is no longer an unattainable dream to earn 100 million dollars a month.
Someday in the future, many people don’t need to be Bobby Axelrod to become a billionaire. Are you still amazed by this platform? Actions speak louder than words, and in today’s fast-paced world, those who act quickly often reap the greatest rewards.
Hurry up and choose a few sex toys to let them become your little assistant to your billions of wealth! If you can’t interact with people during the pandemic, please interact with those fantastic toys.
